Top Mistakes to Avoid While Producing 3D Renders

3D renders are all about precision and attention to detail. Even the tiniest bits. Designers or architects who do this for a living must keep in mind the intricacies of the art form. They must pay special attention to ensure the final product is exactly what the client asked for.

But it’s not easy to do that. Not everyone is the second coming of Leonardo da Vinci, so mistakes are bound to happen.

But a competent and accomplished 3D rendering company does not have a lot of room for mistakes. They need to be spot on with their execution and ensure that they minimize the odds of mistakes at every possible level. This is done keeping in mind the minutiae of 3D rendering, and deep industry knowledge, insights, and experience.

Before we get to the top 3D rendering mistakes to avoid, let’s talk about what makes an outstanding 3D render.

Provide Quality 3D Rendering Services

Nowadays 3D rendering services are everywhere. Be it an office complex, a restaurant makeover job, or a newly-married couple’s first home, all of them will go through the ins and outs of 3D rendering. Now that we have the technology, of course, people want their dream projects to come to life and visualize their imaginations.

Quality 3D renders are all about looking as realistic as possible. It is about impressing your clients, and enticing investors, and business owners by using the latest ultra-modern technology and powerful 3D rendering software.

This will help them to produce photorealistic renders of their projects. It’s important for designers to understand all the requirements, the interaction of lights and shadows on all the surfaces, the textures of the surfaces, reflections, etc. Besides the actual renders, a rapid all-around service including multiple edits and iterations to follow are other key points of focus for a 3D rendering company.

Read: A Complete Guide to Check Quality of 3D Rendering

Now, let’s talk about the common mistakes a 3D rendering company is likely to make trying to implement these functionalities:

  • Dull design

3D renders are meant to tell a story to the client. You want to invoke a sense of positivity and a “wow factor” and get the client to instantly like your design.

But the primary goal is also to portray the space as accurately as possible. You cannot do this with simple tables, walls, and windows. It is bound to look underwhelming even if the actual room would have a clean, minimalist appearance since it’s not easy to showcase that in a 3D rendering.

This can be fixed by including some simple details such as bookshelves, plants, furniture, or anything else that will owe your renders a real essence and breathe life into them.  Basically, add a “human touch” to the project to ensure your designs look attractive and appealing.

These details may seem – small – but to the client, it is the difference between a lifeless space and a potentially livable one. Make sure you give your clients what they need.

  • Excessive Designs

Yes, there is such a thing as too much creativity. It’s not too difficult for artists and designers to get carried away with the technological possibilities and include designs and details that are unnatural or unnecessarily “futuristic”. You will end up driving away your clients’ enthusiasm by showing them something that isn’t realistically possible. 

You require a render that your clients can readily comprehend and conceptualize. Take into account the current 3D rendering trends and increase the likelihood of selling your ideas. Regardless of how creative your concepts are, clients are unlikely to be wooed if the design is too far-fetched.

Retain a natural and authentic appearance. Concentrate on the only important aspect: your clients’ wishes. 3D rendering is an art that demands patience, skill, and expertise, but giving due attention to details and guidance is the best way to deliver what your clients need.

  • Unnatural Reflections

Reflections are necessary for all types of 3D renderings. Virtually every object reflects light to some degree, so reproducing the exact effects and making it look authentic is a difficult task. 

Glassy or mirrored surfaces are the most challenging to render, with high chances of them looking unrealistic, clumsy, or even deceptive.

The only way to avoid this is to consider all these flaws beforehand. You can improve upon their unrealistic nature by adding a few natural touches to make them look more realistic.

  • Light/shadow bouncing

Light bouncing is another term for indirect lighting or global illumination. It’s a shadow effect that lets you showcase shadows. With just a few light bounces, you can make the shadows look dark. And, with a few more bounces, you can make them look partially lit in your 3D renders

Most 3D rendering companies skip a few light bounces since it’s a convenient way to save time while rendering. This is where the trouble begins. Most artists overlook how many light bounces are required to make their 3D renders appear realistic. Applying too few will end up losing the realism you need to impress your clients, whereas too many will just end up making a mess.

Control the light and you control client impressions.

  • Recycling

Scale figures of human beings are readily available to download. They do add an element of realism to your 3D renders, especially if they’re applied at the right angles.

This is a good path to take in most instances because it will save you time and energy, but there is a drawback.

The problem is that too many 3D rendering companies use the same figures and models. In other words, recycleD images can be a major turn-off that detracts from your design. Your clients will feel misled by all those recycled details, rather than focus on the focal points of your renderings.

Recycling is, by no means, a terrible idea. It can even turn out to be quite helpful in some cases. The key point to remember is to avoid using them excessively. Rather, a rendering library that includes a number of other options is a much more novel idea and will keep your designs looking fresh and original.

  • Textures

Textures are a big part of 3D rendering. Highly defined textures of surfaces provide your renders with a touch of human quality. It’s still quite an underrated feature, but a major point of difference between a client being impressed or not.

But as mentioned before, going too far with textures and over-detailing your renders is another cause of downfall. So don’t strive for perfection, and remember that a balance of realistic and synthetic is the ideal way to approach this idea. Use high-definition textures wherever they’re possible to keep your designs from seeming artificial without going overboard.

  • Perspective

An inaccurate perspective can harm even the most exquisite 3D renders. This won’t just detract from your original designs, but it is a fundamental design aspect that will make a poor impression professionally.

The right perspective is everything for 3D rendering. It will ensure that every detail gets captured correctly and allow you to highlight the characteristics you want to while concealing any potential imperfections.

Keep your render at eye level or use a bird’s-eye view to solve this problem. The best course of action is to use a combination of the two techniques as much as possible.  This way, you can benefit from both views while also producing an exhilarating client experience and exhibiting your design in the most interactive way possible.

Precision and attention to detail are vital for a 3D rendering company. Even the simplest details matter. Designers and architects who work in this field must be conscious of the intricacies of the craft. They must pay close attention to guarantee that the final result is exactly what the client wanted.


A professional 3D rendering service provider will make sure the errors are minimized and best practices are followed. With extensive industry expertise and experience, Render Visuals aims to do just that.

At Render Visuals, we deliver a wide range of 3D rendering services including 3D architecture, to help bring your clients’ dream projects to life. Connect with us on or contact us at +61 -406822061/ 488805395 to know more.

What are 3D Panoramas? Let’s Take a Look at the Top Benefits!

It’s been said that “a picture is worth a thousand words”; so what is the worth of a 3D panoramas view? With the advent of new technology in 3D rendering services, it’s now possible to capture an entire room with a single button! Read on to find out why you should implement this tool to improve your sales!


As an architect or an interior designer, you’re already aware of how important it is to showcase your designs in the best possible way with 3D renderings. But is there a way to take it up a notch and let your clients ‘immerse’ themselves in the image? This is where 360° 3D technology comes in. 3D panoramas are gaining more popularity these days, as the viewer can have a 360-degree view, in all directions, through a virtual tour.


But what are 3D panoramas? 

Simply put, they provide a realistic experience of areas and real estate using panoramas which are made by assembling several individual images by either 2-dimensional large-format frames or 3-dimensional “shorts”. 

In this article, we’ll take a look at some of the benefits of 3D panoramas and how to effectively use them.


Creates a positive image of your proposal

When you demonstrate an object, room, or building with panoramic tours, it helps to put it in a better perspective with optimal lighting. Your client can appreciate all there is to see in the most realistic way, capturing their attention and fully discovering the essence of what’s being sold.


Makes Visualization Easier & more Effective 

One of the benefits of 360° 3D panoramas is that it gives clients a clear picture of what a building will look like and help them see beyond the field of view. Clients may have difficulty imagining the layout of a house or apartment, especially while it is still under construction. With 3D panoramas, regardless of the stage of completion, a client or investor can not only view what a space would look like but also walk through them.


Effectively Complements Your Existing Presentations

This technology works great as a marketing tool. It can be used as an effective top layer for the final design of a building. The immersive quality which is improved with VR glasses creates a good source of entertainment for your client during a presentation. Moreover, panoramic 3D interior renderings have the potential to enhance your design workflow and do not require an expensive setup.


Increases Loyalty and Trust of  Clients

A 3D panoramic view positions the client directly in the space. They convey information about orientation, space, size, and height as they rotate the screen. There’s no scope for manipulation and a panoramic image (especially when it is paired with virtual reality) imitates a real-life environment, making it easier for clients to navigate through 3D panoramas. This clarity further helps to build trust among clients and potential investors, thus improving sales.


Serves as a Great Marketing Tool

3D panoramas are the perfect way to advertise your projects. For example, if you sell real estate, and provide entertainment services, then a virtual tour of the building or a virtual walkthrough of the complex serves as the perfect advertisement to attract your customers.


The truth is, architectural design is a lot more three-dimensional than we would like to believe. After being confined to 2D representation for ages, a new wave of 3D representation has finally taken over and will fast become the defining standard for future architectural representations.


Choosing the right 3D architectural rendering services company that effectively shows “before and after views” is better than having an extremely expensive physically built model. 

Stand out from your competition using 3D panoramas technology from one of the top 3D rendering companies and seal the deal with buyers for your products or services with 3D renders from Render Visuals at


Guide on Exterior 3D Rendering – Best Trends to follow in 2022

The world of 3D architectural rendering surprises us time and again with constant innovations. In this article, we’ll explore the shaping trends in 3D exterior rendering. Stay on top, with us!

3D Exterior rendering services are widely used by architects, marketing agencies, and real estate developers alike. Thanks to exterior renderings, architects are able to avoid design mistakes and every element of the exterior can be thoroughly analyzed. What’s more, any changes can be easily made during the course of the project. Like any other industry, though, the architecture industry is also constantly evolving with the latest trends. In order to stay versatile, architects need to cater to new demands and keep up with the world. 

Incorporating the latest styles and trends in 3D architectural rendering helps create unique renders to create a successful project. Here’s a look at some 3D visual trends that you can look into, to build better connections with your consumers and clients and  drive  business growth through this year:

Virtual Reality Still Reigns

Even though VR has been trending for a while now, the reason it’s still going strong is that’s it’s being used a lot more extensively than before. Virtual reality helps showcase 3D buildings and floor plans in an enigmatic way, creating a wonderful experience for your clients. It’s probably very expensive and yet it can’t be replaced!

Animation is a Significant Trend

Animation has been in the industry for years now, but architects and designers are using it for 3D renderings too. By using a sequence of still CG images, 3D architectural renderings can create walk-through videos for viewers to see through an entire home design, including doors, rooms and even the surrounding environment. Animation also opens the door to creativity in the form of storytelling. 

Augmented Reality is Widely Popular

Augmented reality creates a virtual environment with the use of 3D interactive graphics that are gaining widespread popularity and are expected to go strong in 2022 as well. Thanks to AR, Architects can showcase the 3D model of a building when there’s nothing built yet. The best part of AR is that, unlike VR, it doesn’t require expensive gadgets. It can also be easily accessed with a help of a smartphone or a tablet. 

Watercolour and Other Artistic Rendering

Ironically, with the advancement of hyperrealistic artistic renders, a lot of architects have stuck to traditional methods of rendering. This is seemingly due to a sudden increase in demands by clients who’ve been asking for stylized CG images that imitate sketches and watercolours. Hence, many specialists are now getting more creative with their renders to make impressive project presentations. 

Storytelling is Going Strong

One of the most important architectural trends of 2021 that is most likely to continue is storytelling. The contest by CGarchitect even proves the same, where the winning 3D render shows amazing and complex stories. So, in order for project presentations and real estate ads to appeal to the masses, storytelling should definitely be one of your strong points. 

Cloud-Rendering is giving In-House Rendering a Tough Competition

Cloud rendering is a technological solution that lets a  3D visualiser render CG imagery.  Since it’s an on-demand service, you have access to a number of CPUs and GPUs to work on their files. Moreover, it allows for optimising the allocation of computing power, which speeds up the entire rendering process. Specialists in this field who use cloud rendering get their 3D renders in minutes, while the same thing takes hours in-house render farms. The advantage here is that 3D artists get to work on more projects at the same time so they can present their designs to stakeholders faster. 

These are some of the main architectural trends still going strong in 2022. 3D rendering technology has paved the way in architecture to produce amazing results with incredible accuracy. But, the human tendency to achieve more is pushing the architectural industry to explore beyond boundaries.. These trends are putting it on the path to achieving absolute excellence.    

With the integration of 3D rendering services in architecture, the issues of manual labour have been eradicated, making the process quicker than ever. These trends have opened the doors to extreme efficiency and creativity. This means that if you want to stay ahead of the competition you need to implement new trends in your work.

Render Visuals, The Architectural Studio is at your Service

At Render Visuals, we have experience working with builders, developers, architects and interior designers around the world to create 3D architectural renderings and photorealistic animations. If you’re looking for a team to create your project we are happy to assist you. Connect with us on our website or contact us on +61- 406 822 061.