Tag: 3d architectural rendering

The Difference Between 3D Panorama and 3D Virtual Tour

Posted on by Archan Kumar

Do you wish to awe your clients with a peek into your architectural masterpiece? 3D virtual tours and 3D panoramas are here to take your presentation to the next level. These revolutionary 3D rendering software programmes are making new marketing opportunities possible by challenging conventional ways of design and modelling.

Even though both 3D panoramas and 3D virtual tours offer a three-dimensional experience, there’s little variation between them. If you have any confusion regarding these two prominent 3D renderings, then keep reading to learn the differences, so you know which one to use in your next project.

3D Panorama Vs. 3D Virtual Tour

3D Panorama

A 3D panorama is typically made by merging a series of individual shots. With this method, you will be able to present one particular angle of a design. But if you put together multiple shots, your clients can “jump” from one image to the next, giving them the virtual 360-degree feeling of moving around seamlessly.

In addition to a 360 degrees panorama video, you can utilize a 3D panoramic tour. This is a 3D panorama that shows all of a person’s horizontal and vertical views of the surrounding area. While presenting your design using 360-degree technology, you’ll be able to cover every single angle of your project.

You can create a 360 degrees panorama video out of the stills for a more realistic experience. For the panoramic video presentation, try to arrange the slides chronologically by following the dimensions of the frame.

3D Virtual Tour

In a 3D virtual tour, your clients can virtually “walk through”  your projects, whether it’s a big building or any outdoor model. They will experience a literal tour in virtual mode. This experience enables them to locate all the minute details of the project before its physical execution.

The 3D virtual tour is a versatile technique; therefore, your clients will be able to access it anytime, anywhere and on any device. Through this technology, you can provide a stimulating environment, and the movement from one location to the next will remain seamless.

Also Read : Are 3D Virtual Tours the Future of Real Estate Marketing?

3D Panorama and 3D Virtual Tour: Which One is Better?

A 3D panorama delivers a single viewpoint of your project unless you present it in video format by merging all the 3D pictures. On the other hand, a 3D virtual tour enables your clients to navigate every aspect of your project with a virtual experience of what it’s like to be there.

The 3D tour seems more flexible than the 3D panorama from a technical point of view. Using 3D tour models may be more helpful when presenting a major business like the tourism industry. When you don’t need that level of virtual immersion, like when you’re working on a general or small project, a 3D panorama may be a good choice.

However, based on your project type and size, you should be able to decide which technology will be most apt for your presentation.

Significance of 3D Panorama and 3D Virtual Tour

The conventional clay modelling method is limited when it comes to showing detailing. It’s also extremely expensive and time-consuming.

The advent of three-dimensional technology is life-changing for the architectural and design industries. Here are some benefits that may help you understand why you should opt for a 3D panorama or virtual tour for your upcoming projects:

  • They help to present your designs effectively and accurately.
  • They are cost-effective as well as time-saving.
  • They provide a definite point of view of your designs.
  • You can make an impression on your clients if you use one of these modern presentation techniques.
  • They help to create an environment where both you and your client can experience the yet-to-start project in great detail.
  • It can be a way to showcase your professionalism.

Where To Find the Best 3D Panorama and Virtual Tour Services

Give your clients a chance to interact with your designs that are created using 3D renderings. By giving them an almost real-life experience with your upcoming projects, it becomes easy to capture their interest in your ideas while also understanding their viewpoints. But are you still looking for professional advice?

Give a new look to your architectural projects with Render Visuals. Our experts will guide you to execute your ideas that match the imagination of your client by using the best 3D services. With advanced rendering software and an affordable price, Render Visuals has been offering its services to notable domestic and overseas clientele. To upgrade your presentation and become more convincing and life-like, get in touch today.

The Evolution of Architectural 3D Modelling

Posted on by Archan Kumar

3D modelling is one of the best presentation methods. This holds true for creative designs in a wide range of fields and professions. The introduction of the first architectural 3D modelling and rendering tools altered traditional landscapes and gradually simplified work for architects and designers.

Before visualization could be achieved using software, 3D visuals were created manually. This process of manually developing such visuals was excruciatingly challenging and time-consuming. Today’s advanced features of 3D rendering programs have had an effect on almost every industry in the world. But where and when did it all begin?

This article will take you through the past, present and future of architectural 3D modelling, which is a must-know for all architects.

The 1970s: The Beginning of Architectural 3D Modelling

The first 3D modelling and rendering software was made available to the public in the 1970s. Sketchpad was the first programme to model simple three-dimensional objects, like cubes or prisms, on a personal computer.

The idea for Ivan Sutherland’s Sketchpad came from his need to make computers able to read pictures and drawings and turn them into computer-generated images (CGI). With just one basic drawing, Sketchpad could create several identical drawings.

The American scientist Ivan Sutherland is now thought to be the creator of all the CAD software that 3D artists use today.

1990–2000: The Emergence of New Software

For a long time, 3D modelling was mostly utilized in TV and advertising. But as technology advanced, it had a significant impact on numerous fields, including design and architecture. Many 3D computer graphics software were introduced in the 1990s, paving the way for the development we see in 3D modelling today.

Some tech from the yesteryears include the following:

  • Cinema 4D (1990)
  • NURBS (1993)
  • Houdini (1996)
  • V-Ray (1997)
  • Blender (1998) 
  • Autodesk Maya (1998)
  • 3DS Max Software (1996)

Since 1993, when the NURBS modeller became available for home computers, architects, designers and engineers have had access to a whole new level of technology. These applications allowed them to see how architectural 3D modelling could elevate their designs to new levels.

2000–2010: The Peak of Advancement

In the world of 3D modelling, the year 2000 is considered one of the most historic years with the release of Autodesk Revit. It was one of the best building information modelling tools. Everyone from landscape and civil architects to structure, plumbing, mechanical and electrical engineers use the tool for 3D architectural rendering.

Apart from Autodesk, between 2000 and 2010, other great photorealistic 3D rendering programmes also made an appearance, such as:

  1. Octane Render( 2009)
  2. Maxwell Render version (2006)
  3. Corona Render (2009)
  4. Blender (2002)
  5. Vray Render (1997)

As 3D modelling and visualization tools improved, CGI became commonplace in the architectural and design sectors. It made it possible for experts from all over the world to showcase the elegance and usefulness of their creative designs.

Moving Towards a Promising Future

In the present-day scenario, 3D architectural rendering and modelling have become very common. Thanks to ever-evolving technologies, there is now a wide range of 3D architectural rendering software available. These programmes are designed for more specific uses based on the features they provide.

Modern architectural 3D modelling software makes it possible to make designs that look so much like real structures. Virtual reality, 3D printing, and animation are some popular types of 3D renderings. These techniques offer the most engaging user experience, allowing clients to interact with a space and its minutest details.

3D models are now widely used to present incredibly accurate reflections of textures, materials, light sources (both artificial and natural), and many other features. The realistic appeal of 3D models lets architects pitch their concepts to clients very convincingly.

3D artists regularly use tried-and-true programmes like Maxwell, 3ds Max and Octane, in addition to more recent inventions like ZBrush ,Rhinoceros 3D, Unreal Engine and Lumion Software.

Also Read : 8 Tips to Get the Best Out of 3D Architectural Rendering

Get the Best Experience with Render Visuals

Certain industries wouldn’t function optimally if creators were unable to consistently develop new 3D software. The top architectural 3D modelling and rendering software creates an easy environment, streamlines your workflow with cutting-edge features, and makes it accessible.

3D renders and models have a significant impact on the future of architectural design. It’s crucial to learn how to use this technology to promote your projects. A good 3D rendering company can provide services that make your design stand out in the market.

Render Visuals has been providing 3D architectural rendering services for 11 years. You may trust the quality of our work like so many other brands have in the past. Among the many services, we also offer 3D rendering, 3D panoramic VR, and 3D walkthroughs. If you need help with 3D architecture modelling, Render Visuals is here to help.

Reasons a 3D Architectural Walkthrough Elevates Your Business

Posted on by Archan Kumar

Every sector has seen the tremendous power of 3D rendering throughout time, and it’s become an integral part of any industry, including the architectural sector. 3D architectural walkthrough is a technology that aids real estate agents in showcasing a property’s interior. The combination of 3D modelling, visuals, animation, music, and narration in 3D architectural walkthroughs creates an emotional connection between the customer and the space.

Rendering walkthroughs have long been used in the architecture and 3D design industries because it enables designers to maximize their design, among other advantages, which we’ll dive into in this article.

Let’s begin.

Advantages of Using a 3D Architectural Walkthrough

1. Cost Effectiveness

Since its introduction a few years ago, 3D rendering walkthroughs have been increasingly popular due to their ability to reduce marketing costs. Less than $1,000 (~INR 80,000) is typically spent on an average 3D-rendered room. You can save a ton of money as it lets you experiment with several different colour palettes and layouts.

As a general rule, customers are content to pay the cost for 3D renderings, and the process is generally rewarding for all involved parties. It’s significantly simpler to model a creative design using buildings or existing objects as the basis for most 3D designs.

2. Increased Sales

Finding a suitable investor to execute a multi-story project might take time and effort. In order to get someone on board, you need to show them what the final product will look like, and it isn’t easy to do by using 2D drawings and designs. That’s where 3D interior rendering services shine!

Although it may be time-consuming to generate a high-quality 3D render of a house, building, or office, the results are well worth the effort.

3. Better Presentation 

By employing a 3D architectural walkthrough, you can ensure that everybody who cares about a particular design knows precisely what it looks like and why it’s a worthy investment by explaining every element and solution in depth. Creating a virtual tour is the most efficient way to sell a project. Displaying the layout using 3D simulation will do wonders for the property’s sales potential.

Real estate brokers can use 3D architectural walkthroughs to show off a property’s finer points to prospective buyers. You can give potential investors a complete virtual tour of the premises, inside out.

4. Easy Alterations

It’s common practice for architects to revise their plans several times before beginning construction. This was once a laborious and time-consuming operation, but modern 3D architectural renderings have made it more straightforward. Therefore, clients and architects may now have first-hand experience with the design, enabling them to spot any issues that may arise before construction begins.

This was a considerable upgrade from the previous times when massive design changes were made based on flat, two-dimensional images. Some design faults can significantly affect the structure’s safety, while others can be costly to fix once the work has begun.

Essentially, both the clients and the architect can benefit significantly from 3D walkthroughs and address possible design issues early.

5. Time-Saving

It’s no mystery that 3D renderings may greatly reduce the time spent on the design process. A lack of 3D rendering means architects and designers must accomplish everything by hand. They have to sketch the structure or interior from various standpoints and do a perfect job of portraying the structure.

With the help of 3D interior rendering services, changes can be made on the go, and new versions of a design can be presented to clients within a few days. Clients will also have the opportunity to make more informed choices.

There will be fewer iterations of designs and more effective sharing of thoughts and concepts. 3D architectural rendering is a superior choice to all other technologies and approaches.

6. Competitive Edge

Given the cutthroat nature of the architectural market, you must do everything in your power to distinguish yourself from competitors. Most successful businesses are now operating online, so you’ll need to bring your A-game to attract new customers.

Creating a 3D architectural walkthrough is a powerful tool that may significantly improve your overall results. You can attract more customers and close more deals if you use 3D rendering walkthroughs in combination with current search engine regulations.

Also Read : How Render Visuals Can Revolutionize Your Architecture Business

Bring Out the Best in Your Projects With a 3D Architectural Walkthrough

Architectural design has been revolutionized with the advent of 3D rendering. The most advanced kind of architectural technology is the 3D architectural walkthrough, which allows customers to explore a whole structure before construction. No tool can assist you in selling a design more quickly and effectively as a 3D walkthrough.

So, make your project stand out by reaching out to Render Visuals, as they have immense experience in the 3D rendering industry and have gained a global understanding of the current trends in 3D design and visualization.

5 Tips To Hire the Best 3D Walkthrough Company

Posted on by Archan Kumar

Technology has revolutionized real estate magnificently with 3D walkthrough features and renderings that offer realistic experiences of properties. 3D walkthroughs enable clients to get a practical understanding of a place by taking virtual tours across a property from anywhere and gathering a sense of what it would actually be like to be in that space physically.

If you’re an architect or real estate professional, opting for a 3D walkthrough is a brilliant idea to make any property more marketable and offer an experience that makes a lasting impression on the client.

However, the challenge lies in configuring which 3D walkthrough company you should hire and the basic criteria you must consider while looking for interior rendering services.

This article will help you with a few tips to choose a 3D walkthrough company that offers the best representation and is budget-friendly.

Here’s How You Can Hire the Best 3D Walkthrough Company

1. Check Their Portfolio

It’s important to go for a company that offers detailed visualizations. The animation should be synchronized and balanced to cater to your client’s unique tastes. The best way to determine how a company performs in this regard is by checking its portfolio.

The quality of the images and the voiceover are also factors that you must look out for. The portfolio will give you a rough idea of the company’s expertise in the field.

2. Project Duration

This is where experience is important! 3D walkthrough projects involve a lot of technicians and integrated software, and the whole process involves complications, making it time-consuming. However, reputed companies have resources and expertise which enable them to deliver a project within the minimum turnaround time without delays.

If you’re facing a time crunch and require faster deliverables, then you can always opt for 3D architectural rendering services, which are equally fascinating and offer a vivid representation of properties. 3D renderings are 2D representations of architectural properties that provide an understanding of an area, its dimensions, and the surrounding premises.

3. Precise Production Details

The USP of most reputed 3D walkthrough companies lies in their production detailing. The more detailed a visual production is, the more appealing it is to the client. Some 3D projects offer visual walkthroughs of properties with the weather customized and surroundings adjusted according to the client’s requirements.

Such presentations exude a feeling of being transported to a different space altogether and are a huge marketing strategy to increase a property’s prospects. However, with multiple aspects in the production, the quality of the representation should be maintained and standardized.

Therefore, you should keep in mind that the minutest of details are being looked after by the company to attract the target audience. Clarity of detailing is the most important aspect of interior rendering and 3D walkthrough projects; hence it has to be on point and aligned with industry standards.

4. Animation Style

For a 3D walkthrough production to stand out, all the elements must come together in a symbiotic manner and create a lasting impression when presented to the client. You must choose a company that incorporates your brand logo and creates graphics that complement your website’s colour and logo.

These intricate details help you build a brand identity and are an important marketing strategy. A small colour collision or extended aerial representation in a presentation can make or break your deal. Hence, go for interior architectural rendering and 3D walkthrough companies that understand your target market and deliver accordingly.

5. Sample Reels

While all the above pointers mentioned above are critical and must be considered, one of the best ways to understand the quality of work of a company providing 3D animation or architectural rendering services is by asking for a demo.

Professionals understand the importance of animation style, soundtrack with visualizations at the right time, camera movement, and animation quality, among other critical aspects. They try to bring a neutral balance among all the factors to create a 3D presentation that’s highly realistic and triggering.

It must induce the client to want to live in that space once they have taken a 3D walkthrough tour of a place. Hence, by asking for a demo clipping, you can understand whether it meets your requirements from a marketing perspective and make an informed decision.

Also Read : Video Walkthroughs Versus 3D Virtual Tours: Understanding the Differences

Choose the Best 3D Walkthrough Company Today!

Compared to 3D renderings, 3D walkthroughs are expensive due to the amount of time, effort, and technology used to create the final deliverables. However, if you opt for experts who have been in the rendering industry for a long time, you can expect quality work at a reasonable price.

If you are looking for a 3D walkthrough company that offers the best productions within an appropriate time frame, check out Render Visuals and get the best 3D architectural rendering services for your real estate business.

Why Is a Virtual 3D Tour Important for Home Buyers?

Posted on by Archan Kumar

At first glance, the word “virtual 3D tour” may seem unfamiliar to you. However, you’ve likely used virtual reality (VR) for shopping, education, and presentations.

Now, we have a new addition to the list: real estate. The property sector can benefit greatly from 3D architectural renderings, which are used to produce a realistic representation of a property.

This article will dive into how 3D rendering services can help homebuyers engage with a 3D virtual house tour before buying a property.

Why Should Home Buyers Do a Virtual 3D Tour?

The use of virtual reality can prevent you from making costly mistakes, such as relying on pictures or videos sent by the real estate agent.

It would be best if you safeguard your interests by using VR technology because it’s foolproof, convenient, and cost-effective.

Plus, it’s always best to have the most accurate idea of your home before making a buying decision. A virtual 3D tour helps you view a potential home from various angles and perspectives that could affect your buying decision.

Read: How 3D Virtual Tours Will Be the Future of the Architectural Industry

Let’s look at how a virtual 3D tour can benefit home buyers.

1. Go on a Guided Tour

Many homebuyers love to hover around and interact with different parts of a house. They find this exercise a highly immersive way of viewing the property than looking at 2D images.

As a prospective home buyer, you can use a virtual 3D tour to “walk through” the house, examine the décor, inspect the bedrooms and bathrooms, scrutinize the kitchen, and give a once-over to the outdoor area. Doing this should help you get a feel for what it would be like to live there.

Moreover, if you want to consult a knowledgeable friend or family member who lives in some other part of the country or overseas, a virtual 3D tour can easily chime them into your buying decision.

2. Get the Real Picture

When using a camera, there are often limits to how much area your photo covers and image quality.

With a virtual 3D tour, you can see your home from almost every angle, not to mention the outside portion of the property.

Using VR, you will also be able to see the home in a more realistic light. For example, if you are inspecting a bedroom, you can observe how the sunlight streams into the room. It creates a more realistic picture of how cozy and comfortable the place is.

3. Get More Options

Buying a house has become a lot easier thanks to the internet. Instead of driving from one location to the next, you can compare a range of properties using virtual 3D home tours and find the perfect place for your needs.

Homebuyers can even compare all homes in a price range they can afford. This will save them the embarrassment of visiting a house personally only to find that it doesn’t fit their budget.

Another advantage of virtual house tours is that you may get exclusive access to prime properties whose owners have no wish to make them accessible to the general public.

4. Love Thy Neighbour(hood)

In the case of newly constructed or under-construction buildings, a virtual 3D tour can be really valuable. It can be hard to picture what a home will look like when it’s just a foundation and a few walls. But with a virtual tour, you can see the finished product and get a better idea of what the house or apartment will look like.

Virtual 3D tours are also a great way to get a feel for a neighborhood. You can see the homes, parks, and nearby schools. You can even take a virtual walk or bike ride through the neighborhood to get a better sense of what it’s like to live there.

If you’re considering a move to a new city, a virtual 3D tour can be a great way to get a feel for the city before you move. You can explore the different neighborhoods, check out the local amenities, and get a sense of the city’s vibe.

Related: How 3D Virtual Tours Will Be the Future of the Architectural Industry

How Is a Virtual 3D Tour Created?

Architects, designers, and builders use 3D rendering services to design a virtual building or room and create ‘walk-through’ presentations for clients.

Both homebuyers and real estate professionals looking for a unique way to promote their properties can benefit from 3D virtual home tours.

We at Render Visuals create 3D renders for commercial, industrial, and residential projects. There are no hidden fees or surcharges. All prices are disclosed upfront.

You can learn more about 3D rendering​, 3D panoramic VR, 3D walkthroughs, and 3D floor plans by visiting our website.

How Render Visuals Can Revolutionize Your Architecture Business

Posted on by Archan Kumar

Are you an architectural businessman looking to switch gears and take your company to the next level? We at Render Visuals have just the three words you want to hear: 3D rendering services.

Running an architecture business is no walk in the park. From potential clients looking to design their dream projects to potential buyers hunting savvy real estate investments, architects find themselves in the middle, trying to impress them all.

Imagine having a tool that lets your clients see your design ideas exactly the way you visualize them — a tool that helps you display concepts too complex for written words and 2D blueprints.

At Render Visuals, we have mastered the art of high-quality 3D renderings, and with our range of services, your architectural company can reach new heights.

Let’s take a look at some of these 3D rendering services.

Architectural 3D Rendering

Architectural 3D rendering is a method of developing three-dimensional representations of a planned architectural design. The goal of architectural 3D rendering is to accurately portray a project before its completion.

It aims to:

  • Create more precise design concepts.
  • Discover issues at an early stage of development to save money.
  • Communicate design concepts to clients and partners.

Read: How Architectural Companies Benefit from 3D Rendering

3D Panorama View

A 3D panorama shows you a three-dimensional, wide-angle view of a physical space using technologies like VR & AR.

You can watch your client’s dream projects come to life with Render Visuals’ avant-garde high-quality 360° 3D renderings.

Step into the 3D renderings with a variety of interfaces, including laptops, tablets, smartphones, and virtual reality headsets. This flexibility encourages the freedom of design to create high-quality 3D renderings in an environment best suited for your clients’ needs.

Read: What are 3D Panoramas? Let’s Take a Look at the Top Benefits!

3D Walkthroughs

3D architectural walkthroughs have given a new breath of life to the real estate marketing business.

Unlike static CGIs, 3D architectural walkthroughs take you on a journey within and around a structure with awe-inspiring cinematic visuals. The client gets a view of a project’s intricately detailed architecture and layout thanks to 3D animated cameras.

The secret to a stunning 3D architecture walkthrough is to draw the spectator in with the excellent design and photorealistic visualization.

Read: Video Walkthroughs Versus 3D Virtual Tours: Understanding the Differences

3D Floor Plans

3D Floor Plans

With 3D rendering floor plans, buyers get a clear idea of the project’s expectations. These plans come in handy when selling units to potential tenants or new owners, thus offering an accurate view of the construction.

Though 3D rendering floor plans is not new, it’s one of the most revolutionary additions to the architectural industry. This visualization technology has made it possible for floor plans to go from paper and pen measurements to 3D displays. These images help break barriers and simplify the buying process by giving buyers a clearer picture of a property.

Read: A Simple Guide to the Future of Floor Plans Using 3D Rendering

Render Visuals: The #1 3D Rendering Company Down Under

With 11 years of experience in the industry, our 3D rendering services have garnered the knowledge and expertise required to handle 3D architectural rendering projects of all sizes, types, and complexities. As a well-reputed 3D rendering company based in Sydney, we provide cost-effective services to a broad range of clients worldwide.

It’s not by chance that we’re trusted by leading builders, architects, developers, and government agencies worldwide. We plan and create 3D renders for new homes, renovations, warehouses, retail shops, and other commercial and industrial establishments.

Is your architecture company stagnating and needs a little technological catalyst? Render Visuals is the place to be!

Reach out to us on our website, or contact us at +61- 406 822 061

5 Interior Rendering Trends You Can’t Miss in 2022

Posted on by Archan Kumar

Real estate continues to be shaped for the better as interior rendering becomes an effective tool for designers. Offering dreamscapes that clients can walk into virtually, 3D renderings help them visualize a place from all perspectives.

Valued at $1.48 billion in 2019, the 3D rendering software market is estimated to reach $7.96 billion by 2027. This shows the growing demand for interior rendering and its wide acceptance.

This article will discuss the top five trends in the interior rendering industry that scale real estate. Before we begin, let’s understand what 3D interior rendering is. 

What Is 3D Interior Rendering?

3D interior rendering is the process through which interior designers create 3D visualizations to emulate their design ideas by providing a realistic representation of space through CGI technology.

This gives clients an idea of what the interior of a space can look like and the flow of the area, making it more marketable and attractive.

Now that we have an understanding of interior renderings, let’s dive into the trends in the interior rendering business.

Read: Scale Up Your Interior Business Using 3D Interior Rendering

Popular 3D Interior Rendering Trends 

Let’s look at the interior trends real estate professionals follow using CGI technology to offer a more realistic presentation of their designs.

1. 3D Walkthrough Animations

One of the essential aspects of any interior rendering presentation is to make it as lifelike as possible. This is accomplished by creating a simulation that gives clients a concrete idea of the possibilities in an interior space.

A magnificent way to establish this is through 3D walkthrough animation videos that show multiple areas of a building, nooks, and corners as the video takes the client through the interiors for detailed views. The 3D video component enhances the space’s look, conveying an interior’s details.

2. CG Panoramas with 3D Visualizations

High-quality 3D renderings with CG panoramas help audiences navigate all the areas within a space. The panoramic view allows designers to determine whether their conception is on the right track and provides audiences with a broader perspective.

CG Panoramas provide a realistic experience, just as if you were in the room yourself, as you get to see everything around you through 3D rendering. You can zoom in to take a closer look or zoom out to get a perspective from all angles.

These views also help the designer have a clear conception of the place before it has been physically constructed and make changes along the way.

A great advancement in the real estate field, CG panoramic interactions have helped clients have a realistic understanding of an area and design their future homes.

3. Side-Cut Perspectives

Professional designers incorporate side-cut perspectives in their 3D renderings to provide a sophisticated view of the space configurations in multistoreys.

Like a doll-house view, where you can see both levels inside a doll’s house without opening any windows, side-cut perspective renderings offer a similar view. Here the design on each level is stacked vertically for a compact view.

4. Whodunit Style

Highly embraced by designers of modern architecture, high-quality 3D renderings with high saturation and medium/low contrasts highlight significant design elements. This technique is called the Whodunit style. It utilizes cool-toned colors to create modern and minimalist styles.

Stormy skies, glasses reflecting blue shades, and mysterious elements are some of the applications of this style; they create a modern appeal through CGI technology. It makes angular shapes and powerful features in an interior more prominent for the audience to perceive.

5. 3D Rendering for Green Architecture

With the world becoming more climate-conscious owing to drastic climate changes, most 3D rendering companies are switching to greener architecture and interior design.

Designers are developing all sorts of strategies to go green, from conceptualizing buildings with green-colored rooftops to incorporating rainwater harvesting methods in apartments.

Conceptualization and visualization play the most important part in making these initiatives turn into reality. Hence designers are using 3D architectural rendering to present their eco-friendly designs in a better manner.

Read: Information a 3D Rendering Company Needs for Best Renders

Stay Ahead of the Curve With Interior Rendering Trends!

Living room – Interior rendering

Newer technologies come and go in the real estate industry, but 3D rendering services are here to stay and will be more relevant in the next few years!

3D interior renderings vouch for the client’s imagination of a dream home or workspace by giving them a sneak into the prospects a place can hold for them.

With high-quality renderings, designers induce a lifelike experience for audiences, automatically increasing the client experience, bringing in high ROI, and maximizing client engagement.

Render Visuals offer the best-in-market 3D rendering services to help visualize and transform interiors dynamically.

Video Walkthroughs Versus 3D Virtual Tours: Understanding the Differences

Posted on by Archan Kumar

Real estate has embraced advanced 3D technology to enhance its selling process and streamline the services for its valuable clients. An alternative to in-person viewing is 3D virtual tours.

That being said, 3D rendering has increased the confusion between video walkthroughs and 3D virtual tours.

Before you decide on which one’s best for you, let’s explore the differences between them.

 

What Are Video Walkthroughs?

Video walkthroughs are short videos of a property that you can buy from a real estate agency. The seller captures the walkthrough as someone walks from the front of the house and enters it.

The process helps you, the viewer, explore each corner of the house. You’ll get a glimpse of the internal and external layouts through a short video beyond the virtual presentation of the house.

Video walkthroughs require minimal editing and can be easily captured on a mobile phone. The process differs among various properties. Some even incorporate drone footage and advanced editing features.

 

Benefits of Video Walkthroughs

The benefits of video walkthroughs include:

  • Tailored view: Capturing the video helps you present the best space features to the customers.
  • Presents your personality: Video walkthroughs help present what you’re all about by offering users the essence of your business values through your video.
  • Spreads the word quickly: You can share the walkthrough on video hosting platforms like YouTube to offer better exposure to the masses.

 

Drawbacks of Video Walkthroughs

The drawbacks of video walkthroughs include:

  • Passive content: Passive content means that the clients won’t be able to interact with the video content. It lacks interactive features that engage the audience.
  • Background noise: If the video editing is inaccurate, the background noise in the video will hamper the user experience.

 

What Are 3D Virtual Tours?

3D virtual tours are digital images of an existing space. They present panoramic images sequentially captured with an advanced recording setup. The editing is done according to specific architectural and conceptual designs to create a virtual experience for viewers.

3D virtual tours are interactive, unlike video walkthroughs where clients get a single viewpoint. Users can view the property from various angles, which they can manipulate on a screen. 

A flawless 3D model of property highlights the property’s best features and the efficiency of the 3D rendering services offered by real estate firms.  

All this being said, you may think 3D rendering is highly technical and expensive. However, recent advancements in the technological world have made this property marketing tool affordable.

 

Benefits of 3D Virtual Tours

The advantages of 3D virtual tours include:

  • Interactive data points: Interaction is the ultimate feature for marking unique details in your property and its interior and exterior spaces. They contain various media such as music, photos, videos, etc.
  • Comprehensive view: 3D virtual tours help clients receive insights into the property that they wish to buy. A drone shot of the property offers a bird’s eye view of the exterior space that helps the buyers get a glimpse of the external features.
  • Floor plans: 3D virtual tours present the landscape architecture of the property efficiently. The schematic floor plan is directly imported into CAD software, saving you valuable time.

 

Related: How 3D Virtual Tours Will Be the Future of the Architectural Industry

 

Drawbacks of 3D Virtual Tours

The pitfalls of virtual tours include:

  • Size limits: Each 3D scan captures a significant amount of data. Thus, the limit to every scan hampers the size limits of 3D tours.
  • Hosting fees: The cloud-based nature of a virtual tour triggers a hosting fee so they can get hosted on a server. The hosting charges may be expensive depending on the video shoot.

Shared Benefits of Video Walkthroughs and 3D Virtual Tours

Although the outcomes differ, video walkthroughs and 3D virtual tours share similar benefits for a real estate business. These include:

  • Enhanced interest in your listings to generate more leads.
  • Decreased unwanted viewings by providing insight into the property layout.
  • Increased engagement on your listing and more additional click-throughs to your website.
  • Easy sharing on social media to broaden the reach of your prospective buyers.

It’s tough to state whether video walkthroughs are better than 3D virtual tours, as both techniques have their benefits and drawbacks. 

 

Related: 3D Tours v/s 360 Virtual Tours – The Ultimate Guide

 

You can opt for either video walkthroughs or 3D virtual tours based on your business needs. Render Visuals can help you choose the best techniques for your requirements. We have professional experience in 3D rendering services and video walkthroughs.

We specialize in the visual design communication spectrum and help you materialize your project in virtual reality. Our team works with developers, builders, engineers, and architects to provide you with the best quality photo-realistic animations and 3D architectural renderings.

From 3D interior floor plans and kitchen remodeling to 360-degree panoramic views and walkthroughs, we provide efficient architectural services. Visit our website: https://rendervisuals.com.au/ now, and make your imaginative design a reality!

How 3D Virtual Tours Will Be the Future of the Architectural Industry

Posted on by Archan Kumar

Virtual reality (VR), or augmented reality (AR), is revolutionizing the architectural industry and shifting it to a new paradigm. It’s bringing significant changes in the design, modeling, and construction of the architectural world.

Architects and designers can now present their work using sophisticated renderings, increasing positive client satisfaction and sales outcomes in the real estate industry.

3D rendering services can now offer their clients virtual approximations of visualization tools — like 3D virtual tours — as amazing substitutions to in-person experiences.

As the future of the architectural industry paves the way for 3D architectural rendering services, we’re here to share how it can enhance your current business model.

 

What Are 3D Virtual Tours?

3D virtual tours represent interactive 3D models of a property through advanced recording and graphic-designing technology. So, viewers can look at properties from the comfort of their homes. 

All users need is an internet connection and a smart device (preferably with headphones).

Instead of simply viewing 2D designs on a screen, users can interact with the architectural renders in a 3D world that stimulates the real thing like never before.

Not only are 3D virtual tours creating a one-of-a-kind experience for customers, but they’re also gradually changing the way architects engage in experimentation and design methodologies. An architect can use a 3D rendering to assess properties to enhance a property’s features and make corrections where necessary.

Related: 3D Tours v/s 360 Virtual Tours – The Ultimate Guide

 

Why Is Virtual Reality Better Than Conventional Designs for Architects?

3D Virtual Tours
3D Virtual Tours

Virtual reality is better than conventional designs for architects because they get a chance to explain design updates to their clients using interactive formats. Clients can listen to and watch narrated virtual demonstrations or immersive VR tours.

With virtual tours, an architect’s avatar can be rendered into the picture so they can point out particular features and designs of a property while interacting with the client. These interactive tours are a huge step towards creating architecture’s digital twin in the most exciting way possible!

It’s difficult for some architects to visualize in their minds every single one of their designs in space. Through 3D rendering processes (used with VR technologies), architects can visualize their architectural design, which helps them tackle issues with construction logistics, materials, and environmental factors that can affect the design process.

During the design process, architects can use VR to step into the building and change the interior by simply using a headset and a pair of gloves. This streamlines the process of developing property and adds precision to the work while diminishing the possibility of errors later down the line.

3D Virtual Tours VR
3D Virtual Tours

The introduction of AR and VR technologies is changing the way we perceive and communicate architectural information. The world is now moving towards fully immersive 3D models, where engineers, construction companies, real estate companies, and clients can gain access to all sorts of information — structural, mechanical, and electrical — that they never had before.

 

How Can 3D Virtual Tours Improve Client Relations?

3D virtual tours can improve client relations by helping them understand and connect with their desired property. VR can significantly improve the most common visualization pitfalls and boost confidence in an architect’s ideas through an immersive experience.

With the introduction of VR, architects can now make presentations that help them create a quick guided tour for simple and personalized navigation. This is ideal for allowing clients to experience and interact with the project — even before the foundation brick has been laid! With these VR tools, you can send the project directly to the client and receive timely feedback and concerns, which you can then incorporate into the renderings.

This helps real estate companies who want to show their designs to clients and customize plans according to their feedback. This enhances business-client empathy — something clients will appreciate.

3D models and immersive experiences such as these are very useful for selling properties in the most innovative way possible.

However, keep in mind that this isn’t restricted to just properties. 3D virtual tours are also perfect for galleries, tourist attractions, and shows. As new businesses spring up and current ones upgrade their models, utilizing 3D virtual tours has endless possibilities.

Related: How Are 3D Flythroughs Beneficial?

 

What More Can We Expect?

According to recent statistics, here’s what we can expect with the rise of 3D architectural rendering.

 

1. Increased Property Views and Website Traffic

Because of its convenience, 3D architectural rendering is more likely to attract a higher property viewership. People can view properties from their homes — without the hassle of traveling.

Additionally, having virtual tours on your website increases its chances of being found on Google Search and Google Maps by 16%.

3D virtual tours are more interactive and engaging, so people are more likely to stay longer on your website. The innovative features of 3D renderings spark curiosity and allow clients to see more than what meets the eye.

2. Increased Property Sales

Property sales are more likely to shoot up when clients view them in real time rather than those traditional floor plans. Direct sales increase exponentially with the growing usage of new technological tools such as VR & AR.

Additionally, with a drive in sales, your return on investment in purchasing 3D architectural rendering will be high.

 

3. Higher Levels of Innovation

The AR & VR industry is growing rapidly since it allows more exciting and original designs due to the perfect feedback loop that the architects get into.

Even before getting into the real game, architects are now able to work on daring ideas that are way more complicated when released on static images and drawings.

Now, they can express their creativity without any limits and also let the clients walk through the process, helping them innovate a lot more.

 

Why 3D Virtual Tours Are the Architectural Industry’s Future

VR & AR that integrates the 3D architectural rendering processes eliminates static paper drawings, saves resources, and brings conventional plans to life. This brings in a unique walk-through experience for every project, allowing users to interact with the model and give feedback and suggestions for changes even before the actual construction begins.

 

If you are looking for 3D rendering services to change architectural experiences into a whole new dimension, you can get in touch with us here at Render Visuals.

Why You Should Include 3D Visualization Services in Your Marketing Strategy

Posted on by Archan Kumar

The market for 3D visualization has been exponentially growing at a breakneck pace, especially in the last couple of years. According to a market survey published by Global Market Insight Inc., the 3D visualization or 3D rendering market will be at a whopping $6 billion by 2025.

3D visualization combines a series of technologies such as computer-generated imagery, 3D modeling, rendering, and graphics that achieves a level of realism that beats all professional photography or videography. The possibilities are limitless when it comes to creating designs or renders — in practically every industry out there.

According to scientists, the human brain processes visuals about 60,000 times faster than texts (constituting around 80% of all the information in our brain). As a marketer, you need to understand the importance of visuals in customer engagement, persuasion, and attraction, for conversion into lead targets.

Read: How 3D Renderings are Redefining the Property Market

 

Reasons Why You Should Include 3D Visualization Services in Your Marketing Strategy

With the immense growth of 3D visualization technology usage in the industry today, it’s important to include it in your marketing strategy. Let’s walk you through the reasons why you should consider it in your next marketing stint.

 

1. Offers Interactive & Immerse Product Presentation

3D visualization services provide you with a complete product understanding process through customer interaction. Customers can view these products in real time, while the website owner can receive useful insights into customer behaviors.

Also, using 3D visualization services technology, customers can look at the product from different views and rotate, zoom, and analyze intricate details.

As a marketer, you’re well aware of the immense costs and logistics associated with product photography. Also, these images can be modified easily as the product version changes and can be simulated at large volumes without taking a series of photographs.

 

2. It’s Realistic

When it comes to gathering your customers’ attention spans or potential client deals, 2D has its limitations.

3D renderings can achieve significant traction in marketing. This is the reason behind its rapid scalability and expansion — it gets as real as you want it to be.

When customers engage with the renders, they see the value of the product they’re paying for. When you want to show off the material quality and design features to your customer, 3D visualization services offer them a unique visual perspective that helps them make an informed buying decision.

 

3. 3D Render Formats Are Quite Versatile

The number of channels through which a marketing asset can be used and dispersed determines its true value. Because of the versatility of 3D renderings, they’re available in various formats that are topping marketing charts.

These renders have solutions for any marketing campaign platform you want — 3D display, animation, tour, realistic high-resolution images, and snapshots.

It has especially created a considerable demand in the architecture and construction industry. Using these 3D renders in marketing, architects design the formation of objects and work on the proportions and model correction down to the most intricate details.

 

3. 3D Marketing Saves Money

If you’re looking for a strong marketing return on investment — both in the short and long run — 3D marketing is the best option.

Read:  5 Reasons to Invest in 3D Rendering Services

Since customers can see what they’re buying before they even pay for it, they’re highly likely to purchase it. Moreover, 3D renderings increase the visibility and web presence of the company that uses them. As a diversified media strategy, 3D marketing can up your social media presence and drive sales.

Also, consider this. When building a display home or prototype for marketing photography or videography, you need to hire a photographer, studio, stylist, editor, etc. The list just goes on. All these preparations add up to the total expense for your marketing campaign.

3D visualization can save you thousands here by replacing all these behind-the-scenes expenses.

 

4. Enables Sales Through Gamification

For decades, gamification has been an excellent marketing technique where customers can engage and play with the products of their choice. Thus, gamification brings a fun and interactive shopping experience to eager customers.

Due to the increasing engagement when promoting these products, the number of sales and overall order values shoot up.

3D visualization can be a safer, lighter, cheaper, and faster alternative to traditional 2D images, as they are mostly cloud-based solutions that can be accessed anytime.

Each of the benefits we mentioned above should be reasons enough to show you that 3D renderings make for successful and blooming marketing.

 

If you are looking for 3D visualization services to enhance successful marketing strategy efforts, you can get in touch with us at Render Visuals for all your rendering needs.