6 Game-Changing Benefits of 3D Architectural Walkthroughs

3D architectural walkthroughs have given a new lease of life to the real estate marketing business. 3D architectural walkthroughs, as opposed to static CGIs, take you on a journey around and within a structure with cinematic visuals that can be awe-inspiring. The client sees the intricately detailed architecture and layout of a building or place using 3D animated cameras.

 

Given that videos are currently the most popular sort of content consumed online, 3D architectural walkthroughs are a critical element of any marketing plan or campaign for medium- to large-scale real estate developments.

 

The secret to a stunning 3D architecture walkthrough is to draw the spectator in with excellent design and photorealistic visualization. And once you get it right, there is no question about the benefits you will reap from a well-made 3D architectural walkthrough video.

 

Not convinced yet? Let’s talk about some of these benefits in a more detailed manner.

 

  • Ease of Imagination

Plenty of potential buyers or renters find it challenging to interpret 2D architectural plans on paper.  They may have trouble envisioning a building or area, even when it is exhibited alongside still CGIs. This problem is addressed head-on in 3D architectural walkthroughs. A skillfully edited and planned out 3D walkthrough enables consumers to completely comprehend the design and, more crucially, the structure.

 

 

  • The Marketing Angle

One of the best ways to demonstrate a potential development is through 3D architectural walkthroughs. By accurately and photo realistically capturing every element and layout, they bring architectural blueprints to life. This kind of information inspires trust in potential purchasers, tenants, as well as stakeholders.

 

 

  • Storytelling and Narrative-Building

The best 3D architecture walkthroughs tell a compelling story that the user can relate to. The use of theme, style, and music are combined with photorealistic visualization, excellent camera composition, and other techniques. The purpose of the majority of walkthroughs is to excite potential buyers, tenants, or stakeholders to invest in space. 

 

 

  • 24×7 Accessibility, Across the Globe

Remember the days of open houses? When you had a specific window of time during the day to showcase the property to a prospective client? But they showed up late so you couldn’t go through your presentation properly? So do we.

Thankfully, times are a-changing. By presenting a 3D architectural walkthrough online, you remove hurdles, and even worry, for prospective purchasers and stakeholders to examine a place when it is finished. They give you the opportunity to advertise your space online 365 days a year and reach a bigger audience.

 

 

  • Competitive Market Edge

It is essential to have that edge over the competitors in a market that is fiercely competitive and where online platforms are flooded with content. One of the most potent and effective types of content that quickly distinguishes a marketing plan from still photos and text is 3D walkthrough videos.  You are more likely to outperform your competitors by outranking them in search engines and having the most engaging social media content.

 

 

  • Save Time & Money Over Reiterations

Imagine you discovered a design flaw after more than half the construction was complete. Can you imagine the extra time, money, and effort it would take to solve the issue?

 

Using 3D architectural renderings enables you to explore the structure and design prior to construction. You can spot significant issues in a digital rendering of your building that you might miss in a 2D layout or blueprint.

 

You can not only identify possible issues, but you can iterate and refine the design. It’s pretty rare your client would like the initial design, so you’ll likely need to make changes.

 

Even with physical 3D models, it’s hard to fully pick up on any design flaws or adjustments. And plus, recreating a 3D model after fixing any errors or iterations is an extremely time and resource-consuming ordeal that can be eliminated with 3D architectural rendering services.

 

PS: This list is non-exhaustive. The advantages of 3D rendering services and 3D walkthroughs extend beyond those mentioned and are only growing with the development of new technologies. 3d architectural rendering services are being adopted by construction companies all over the world to streamline their design processes and expand their clientele.

Invest in 3D renderings if you haven’t already, to give your company a competitive edge. At Render Visuals, we deliver a wide range of 3D rendering services including architectural 3D rendering for the construction business, to help bring your clients’ dream projects to life. Connect with us on www.rendervisuals.com.au or contact us at +61 -406822061/ 488805395 to know more!

8 Tips to Get the Best Out of 3D Architectural Rendering

A quality architectural rendering is all about designs that are offbeat, eye-catching, and a technological marvel that need not always follow the standard “rules” of design. The most appreciated 3D architectural rendering services are masters of designing distinctive compositions, styles, and narratives that are awe-inspiring while also providing functional benefits with utmost clarity. Having said that, there are several best practices and tips that can help you take your 3D architectural rendering services to the next level.

But before we understand “how”, we need to hit the refresh on the “what” of architectural renders, to get an in-depth understanding of it all.

 

 

What is Architectural Rendering?

3D architectural rendering is a process of digitally building or reproducing a space or a landscape in a simulated three-dimensional model. With the assistance of a best-in-class digital solution provider, you can produce an infinite number of 3D renders. 3D renderings are adjustable and versatile enough to deal with practically any visual issue. They can both recreate and capture existing landscapes and structures, whether they are photorealistic or creative in nature.

 

Read: How Architectural Companies Benefit from 3D Rendering

 

Smart Tips to Create the Best 3D Architectural Renderings

There are more ways than one to create eye-catching renders without having to be overly invested in the project. Here are 9 smart ways how you can achieve this:

Start Sketching

It might seem counterintuitive at first – sketching on paper when you want to create digital renders. But sometimes, you could find yourself putting a lot of effort into your project’s specifics before realizing the final product doesn’t match your original concept. Sketching your scenario before you begin not only gives you a crystal clear idea of how to go about rendering the project but also helps to keep you on the right track in the course of your work. The sketch can also serve as a reminder to keep your attention on the composition’s most important features if you veer off the main idea.

Supporting Cast

In order to tell the story you want to portray, you ought to have secondary characters in addition to the “main actor” on stage. Supporting characters in the case of 3D renderings typically appear in both the foreground and background of the picture. 

 

In terms of exterior renders, these are mainly the trees, the pavement, the spaces outside the building, etc. Usually, it makes sense to give the foreground and background varied light intensities because it helps to strengthen the focus point. 

Borrow Inspiration From Different Media 

The majority of us limit our sources of inspiration to those that have only been skillfully executed in the medium we are currently working in. But the greatest artists in history have always looked to other forms of expression for inspiration. 

 

Cinema is one medium that can offer an endless supply of concepts for architectural rendering. You get to visualize different kinds of structures, both interior, and exterior, and get great inspiration for creating your own. A pleasing picture is always required, whether it is an interior depiction or an outdoor view. 

 

Using a realistic shopping complex scene as opposed to the actual lifeless building can be more appealing. This is why the real estate market finds it easier to sell furnished houses than those that are entirely vacant.

Trust Your Creativity

Most of the time, a subtle sense of self-doubt or inhibition keeps us from going with our natural instincts. This is a great feature for our social conduct, but when it comes to “creativity,” this part of our brain prevents us from coming up with something unique.

 

However, giving in to your creative side may be tricky and you might find yourself on the opposite end of the spectrum if you’re not careful. To understand how to break the confines and redefine structure, you must first thoroughly understand the ins and outs of 3D architectural rendering.

Photorealism is Not Reality

Learning to use the software and 3D rendering engines allows us to produce renderings, but producing high-quality 3D renderings requires much more than that. The geniuses who invented 3D rendering software and graphics engines built a mathematical and physical simulation of our environment. We can therefore replicate reality in that “fictional realm.”

 

We are essentially taking a photograph when we make an architectural rendering – that is, we’re lighting a scene and photographing it with a camera. Keeping this in mind will assist you in paying attention to how a camera works, which lens to use, and how to properly illuminate the subject. Among many other photography-related principles, you should consider the image’s composition, framing, color harmony, and focal points.

Virtual Representations of Real Materials

To accurately replicate materials in 3D renderings, we must first understand how to photographically “represent” them. This means that in order to construct the most accurate physical depiction of materials, it is necessary to examine how they react in actual situations.

 

It is critical to carefully observe them for this purpose. Start by looking for images of the subject. Examine how the material appears in real photography. Examine its characteristics, including its precise hue or pattern, the degree of reflection and refraction, glossiness, etc. Use all of this knowledge to make your work as realistic as you can.

High-Quality Components and Lighting

The elements that you use to fill your setting are crucial. The greater their complexity and intricacy, the more realistic the final 3D architectural rendering will be. Nothing lessens the authenticity of a setting than seeing furniture and other objects with rough or difficult geometry.

 

Lighting is also another essential component. To get beautiful lighting in a scene, you need a great deal of work and expertise. It’s not enough to simply add lights; those lights also need to appear authentic and natural. An excellent depiction can be distinguished from an average one by good illumination.

Avoid Wide Angles and Add Depth

Wide angle photography frequently results in poor composition. Sometimes it is best to portray only a small fragment of the space rather than attempting to capture it completely in one picture. Depth of field draws attention to specific areas of an image. 

 

The concept of depth of field is used extensively in photography to enhance the visual appeal of the image. Additionally, it can provide a soft, opulent effect on the screen by establishing the mood. 

Why is 3D Architectural Rendering Beneficial?

3D architectural renders have numerous benefits on the overall project output. Here are some of the many:

 

Precision

Your clients may have an idea of what their dream project should look like, but may not be able to fully visualize it. Many of the advantages of 3D architectural renderings derive from the superior control it provides to the resulting visual. 3D renderings also have the added benefit of it being a 3D model, allowing the human brain to quantify sizes and distances accurately.

 

Visualization & Updates

Imagining a 3D structure is far more challenging and tedious, especially when you need to provide constructive feedback to change or improve the design. Projects in the pipeline or the planning stage are prime candidates for 3D architectural rendering services. Architects, builders, realtors, as well as marketers often use 3D renderings to explore a range of choices without spending money on furniture, props, interior designers, etc.

 

The Marketing Angle

It’s not rocket science that selling an object you can see and visualize is easier than selling an idea. When your clients can visualize their new home or new office space, they are more likely to be invested in the project. 3D architectural visualization provides you with all the digital and visual media you need to market your services effectively.

 

Visualize Problems

Architecture is a precise science. Your measurements with respect to mass, force, distances, etc. need to be exact for the construction to not have structural issues. With architectural 3D rendering services, unforeseen variables can be simulated and visualized beforehand, hence avoiding any structural mishaps, and potentially saving a fortune in time and money.

 

Clear Communication

Again, people have trouble understanding something they cannot visualize or imagine, leading to miscommunication. With precise models and visualizations of 3D rendering services, overcome the communication challenge and ensure everyone from ground staff to the highest stakeholder is on the same page, working towards the same goal.

 

Read: Tips to Reduce Architectural 3D Render Cost

 

3D architectural rendering services have gained immense traction over the past decade, and it’s not hard to see why. The value of its use cases far outweighs any potential costs of setting it up, from visualizing and avoiding errors to precision marketing, making it a highly lucrative solution for architects and interior designers.

 

At Render Visuals, we deliver a wide range of 3D rendering services including architecture, to help bring your clients’ dream projects to life. Connect with us on www.rendervisuals.com.au or contact us at +61 -406822061/ 488805395 to know more!

 

How 3D Renderings are Redefining the Property Market

3D rendering is the process of using technology to digitally create visuals and films that illustrate or market ideas and projects. Technically speaking, 3D rendering services provide a computer-generated wireframe model in three dimensions, while also giving them attributes like texture, color, and material.

 

 

Typically, a technical drawing or Autocad design is used to build a 3D model before adding properties like lighting and shadows to produce a realistic perception.

3D Rendering Services in the Property Market

Nearly every facet of life has been impacted by the COVID-19 pandemic as well as technological advancements, and the real estate market is no exception. Major changes are taking place in the real estate sector, and technology has greatly aided that. The new disruptor in the property market is the rise of 3D rendering companies.

 

For example, if you run a construction company, you can show prospective clients how the property will look once the construction is done, with the help of 3D rendering services. This makes it one of the most effective marketing tools out there.

 

3D renderings have been lurking in and around the construction industry since the late 2000s. It took off in developed countries around the 2006-07 period and has since been growing in popularity more and more ever since then. In the last couple of years, the barriers have been broken with the latest imaging techniques in the market.

 

Let’s take a look at some ways 3D renderings have altered the property market in the last year or so:

 

A Marketing Ploy

The COVID-19 pandemic has disrupted every commercial entity’s functional practices. There is less in-person interaction and more reliance on electronic communication, and business procedures in the real estate sector are not much different.

 

Now, thanks to the advent of a 3D rendering company providing animated walkthroughs, the majority of potential purchasers will still be able to have a look and get an idea of how the project might look, even while the construction project is still in the planning stage. As a result, 3D renderings can be utilized as a marketing technique to draw in customers and revenue for projects that are yet to be constructed.

 

Precision is Key

Although your clients may have an idea of how their ideal project will appear after it is complete, it is your responsibility as an architect or builder to help clients get an accurate idea of how the design will look once it’s done. A 3D rendering company can help with that.

 

Many of the benefits of architectural 3D renderings stem from the increased control over the resulting aesthetics. The human brain has evolved to best perceive information in a 3D approach, allowing your clients to quantify the designs, sizes, and scales before coming to a decision.

 

Save Time and Money

Developing sketches and models before the emergence of 3D renderings is time-consuming. Additionally, human error is an unavoidable evil that plagues handmade designs. 

 

The use of 3D visualization allows the construction sector to save a significant amount of time and money while not having to worry about errors in design. 

 

Value-Addition for Clients

A 3D model is more than just a pretty design in the eyes of a client. Rather, it is a scale model of what the building will actually look like when it is finished. As a client, one can learn more about your potential property’s measurements as well as the finest, most precise details. The use of 3D rendering enables your clients to make a more informed decisions. They don’t have to depend on trying to imagine complex structures in their minds.

 

There is little doubt that 3D rendering is going to play an important role in the present as well as the future of the property market. The value of its use cases considerably exceeds any potential expenses of implementation, from visualizing and eliminating errors to precision marketing, making it a highly profitable option for construction companies.

 

Read: 5 Factors to Help You Hire a 3D Rendering Company

 

When it comes to 3D renders, Australia takes the reliable option – Render Visuals. We deliver a wide range of 3D rendering services including architecture rendering for the property market, to help bring your clients’ dream projects to life. Connect with us on www.rendervisuals.com.au or contact us at +61 -406822061/ 488805395 to know more!

 

Top Mistakes to Avoid While Producing 3D Renders

3D renders are all about precision and attention to detail. Even the tiniest bits. Designers or architects who do this for a living must keep in mind the intricacies of the art form. They must pay special attention to ensure the final product is exactly what the client asked for.

 

 

But it’s not easy to do that. Not everyone is the second coming of Leonardo da Vinci, so mistakes are bound to happen.

But a competent and accomplished 3D rendering company does not have a lot of room for mistakes. They need to be spot on with their execution and ensure that they minimize the odds of mistakes at every possible level. This is done keeping in mind the minutiae of 3D rendering, and deep industry knowledge, insights, and experience.

Before we get to the top 3D rendering mistakes to avoid, let’s talk about what makes an outstanding 3D render.

Provide Quality 3D Rendering Services

Nowadays 3D rendering services are everywhere. Be it an office complex, a restaurant makeover job, or a newly-married couple’s first home, all of them will go through the ins and outs of 3D rendering. Now that we have the technology, of course, people want their dream projects to come to life and visualize their imaginations.

Quality 3D renders are all about looking as realistic as possible. It is about impressing your clients, and enticing investors, and business owners by using the latest ultra-modern technology and powerful 3D rendering software.

This will help them to produce photorealistic renders of their projects. It’s important for designers to understand all the requirements, the interaction of lights and shadows on all the surfaces, the textures of the surfaces, reflections, etc. Besides the actual renders, a rapid all-around service including multiple edits and iterations to follow are other key points of focus for a 3D rendering company.

Read: A Complete Guide to Check Quality of 3D Rendering

Now, let’s talk about the common mistakes a 3D rendering company is likely to make trying to implement these functionalities:

  • Dull design

3D renders are meant to tell a story to the client. You want to invoke a sense of positivity and a “wow factor” and get the client to instantly like your design.

But the primary goal is also to portray the space as accurately as possible. You cannot do this with simple tables, walls, and windows. It is bound to look underwhelming even if the actual room would have a clean, minimalist appearance since it’s not easy to showcase that in a 3D rendering.

This can be fixed by including some simple details such as bookshelves, plants, furniture, or anything else that will owe your renders a real essence and breathe life into them.  Basically, add a “human touch” to the project to ensure your designs look attractive and appealing.

These details may seem – small – but to the client, it is the difference between a lifeless space and a potentially livable one. Make sure you give your clients what they need.

  • Excessive Designs

Yes, there is such a thing as too much creativity. It’s not too difficult for artists and designers to get carried away with the technological possibilities and include designs and details that are unnatural or unnecessarily “futuristic”. You will end up driving away your clients’ enthusiasm by showing them something that isn’t realistically possible. 

You require a render that your clients can readily comprehend and conceptualize. Take into account the current 3D rendering trends and increase the likelihood of selling your ideas. Regardless of how creative your concepts are, clients are unlikely to be wooed if the design is too far-fetched.

Retain a natural and authentic appearance. Concentrate on the only important aspect: your clients’ wishes. 3D rendering is an art that demands patience, skill, and expertise, but giving due attention to details and guidance is the best way to deliver what your clients need.

  • Unnatural Reflections

Reflections are necessary for all types of 3D renderings. Virtually every object reflects light to some degree, so reproducing the exact effects and making it look authentic is a difficult task. 

Glassy or mirrored surfaces are the most challenging to render, with high chances of them looking unrealistic, clumsy, or even deceptive.

The only way to avoid this is to consider all these flaws beforehand. You can improve upon their unrealistic nature by adding a few natural touches to make them look more realistic.

  • Light/shadow bouncing

Light bouncing is another term for indirect lighting or global illumination. It’s a shadow effect that lets you showcase shadows. With just a few light bounces, you can make the shadows look dark. And, with a few more bounces, you can make them look partially lit in your 3D renders

Most 3D rendering companies skip a few light bounces since it’s a convenient way to save time while rendering. This is where the trouble begins. Most artists overlook how many light bounces are required to make their 3D renders appear realistic. Applying too few will end up losing the realism you need to impress your clients, whereas too many will just end up making a mess.

Control the light and you control client impressions.

  • Recycling

Scale figures of human beings are readily available to download. They do add an element of realism to your 3D renders, especially if they’re applied at the right angles.

This is a good path to take in most instances because it will save you time and energy, but there is a drawback.

The problem is that too many 3D rendering companies use the same figures and models. In other words, recycleD images can be a major turn-off that detracts from your design. Your clients will feel misled by all those recycled details, rather than focus on the focal points of your renderings.

Recycling is, by no means, a terrible idea. It can even turn out to be quite helpful in some cases. The key point to remember is to avoid using them excessively. Rather, a rendering library that includes a number of other options is a much more novel idea and will keep your designs looking fresh and original.

  • Textures

Textures are a big part of 3D rendering. Highly defined textures of surfaces provide your renders with a touch of human quality. It’s still quite an underrated feature, but a major point of difference between a client being impressed or not.

But as mentioned before, going too far with textures and over-detailing your renders is another cause of downfall. So don’t strive for perfection, and remember that a balance of realistic and synthetic is the ideal way to approach this idea. Use high-definition textures wherever they’re possible to keep your designs from seeming artificial without going overboard.

  • Perspective

An inaccurate perspective can harm even the most exquisite 3D renders. This won’t just detract from your original designs, but it is a fundamental design aspect that will make a poor impression professionally.

The right perspective is everything for 3D rendering. It will ensure that every detail gets captured correctly and allow you to highlight the characteristics you want to while concealing any potential imperfections.

Keep your render at eye level or use a bird’s-eye view to solve this problem. The best course of action is to use a combination of the two techniques as much as possible.  This way, you can benefit from both views while also producing an exhilarating client experience and exhibiting your design in the most interactive way possible.

Precision and attention to detail are vital for a 3D rendering company. Even the simplest details matter. Designers and architects who work in this field must be conscious of the intricacies of the craft. They must pay close attention to guarantee that the final result is exactly what the client wanted.

Overview:

A professional 3D rendering service provider will make sure the errors are minimized and best practices are followed. With extensive industry expertise and experience, Render Visuals aims to do just that.

At Render Visuals, we deliver a wide range of 3D rendering services including 3D architecture, to help bring your clients’ dream projects to life. Connect with us on www.rendervisuals.com.au or contact us at +61 -406822061/ 488805395 to know more.

Tips to Reduce Architectural 3D Render Cost

.Are you worried about your Architectural 3D rendering cost? Architectural 3D renders are created using top-grade 3D rendering software and do require a monetary influx to acquire and update. But what happens when the client ends up paying more than what they signed up for? Read on to know how to avoid this!

 

 

A 3D rendering project depends on a lot of factors like the type of project, rendering environment, accompanying aesthetics, and more.

Often, the prices may vary. It depends on the type of service and every revision request by the client could end up costing them additional fees. Moreover, this could even backfire with the client not approaching the architectural rendering company for repeat services and earning the studio a reputation for being overpriced and unreliable. 

 

Read: How Architectural Companies Benefit from 3D Rendering

 

Here are a few tips to help clients avoid unnecessary Architectural 3D render costs while creating architectural renders for their next project. 

 

No Hidden Costs 

It’s not always possible to give an exact price of the 3D renders, but you can have an estimate. A lot of rendering studios aren’t very upfront about the costs and it’s important to choose an architectural rendering company that breaks down the prices based on the size of the work so you have a clearer idea.

Getting the exact details or files that need to be rendered can also avoid any miscommunication in terms of prices. Always make sure to get a detailed requirement to give an exact quote. This is to avoid incurring a loss or having to charge clients extra and gaining a bad impression on your work.

Unclear Feedback

When a project is underway, the studio will send in-progress images to the client for approval. Clear, constructive feedback is vital for smooth communication between the client and the studio. Along with a verbal discussion of the changes that are required in a specific render, it needs to be backed up with a set of mark-ups for the requested revisions preferably written. When there is no written record, the changes may not be incorporated as required. 

 

Clients should try to be as specific as possible with their feedback when requesting a design change, for example, instead of saying “change this kitchen top a bit” specify what exactly needs to be changed. Mention the dimensions that need to be reduced or increased. This gives the 3D visualization services a clear-cut picture of the scope of changes required by the client. 

 

Rushed Proof Reviews

It’s likely that clients are extremely busy and are hard-pressed for the time while handling a real estate development project. The common issue that often arises in such scenarios is that clients are often in a rush to finalize renders. Theywill barely skim through submissions before giving their approval. They’ll only realize much later that there are still a few aspects that need some tweaking. 

 

For this reason, it’s always better to allow an extra 1 or 2 days more than the intended period so that clients can thoroughly examine the submitted proofs. 

 

Review by a Committee

It’s quite common for the client to involve other members like stakeholders, colleagues, and business partners from the client’s company to offer feedback and get involved in the review process as well. 

Unfortunately, this can get tricky as different people can have their preferences. Their preferences might differ to a certain degree from the next person. One way to handle this situation is to have one person as the point of contact from the client’s end.

This person would be responsible for collecting feedback from their associates. He should collate a unified set of markups to avoid any confusion. This will ensure that everyone has an opportunity to add their comments. The 3D artist will not be confused by a different set of mark-ups. 

 

Read the Terms and Conditions Clearly

Clients should always be in the loop about how many rounds of revisions are included in the quoted prices. If this is unclear, it should be discussed the way in advance, before starting the project. 

 

If it’s a reputed 3D rendering company, they would include at least 3 rounds of revision if not more, in their initial quote.

However, all services vary. It’s better to be clear to avoid the confusion of paying more than what the client intended.

 

Overview:

 

To conclude, it’s always good to create a document with a quotation. This helps you brief your client about the submission and review process, the cost for every round of edits and feedback, and all the files that the client needs to submit before the work begins. 

At Render Visuals, we provide high-quality exterior 3D rendering services as well as interior 3D rendering services. Our services have no hidden costs and we provide unlimited iterations without exceeding the quoted costs. Learn how it works.

Read: Tips to Reduce Architectural 3D Render Cost

Tips to Reduce Architectural 3D Render Cost

Architectural 3D renders are created using top-grade 3D rendering software and do require a monetary influx to acquire and update. But what happens when the client ends up paying more than what they signed up for? Read on to know how to avoid this!

 

 

A 3D rendering project depends on a lot of factors like the type of project, rendering environment, accompanying aesthetics, and more.

Often, the prices may vary according to the type of service and every revision request by the client could end up costing them additional fees. Moreover, this could even backfire with the client not approaching the architectural rendering company for repeat services and earning the studio a reputation for being overpriced and unreliable.

 

Read: How Architectural Companies Benefit from 3D Rendering


Here are a few tips to help clients avoid unnecessary cost overruns while creating
architectural 3D render for their next project. 

 

No Hidden Costs

It’s not always possible to give an exact price of the Architectural 3D render, but you can have an estimate. A lot of rendering studios aren’t very upfront about the costs and it’s important to choose an architectural rendering company that breaks down the prices based on the size of the work so you have a clearer idea.

Getting the exact details or files that need to be rendered can also avoid any miscommunication in terms of prices. Always make sure to get a detailed requirement so as to give an exact quote. This is to avoid incurring a loss or having to charge clients extra and gaining a bad impression on your work.

Unclear Feedback

When a project is underway, the studio will send in-progress images to the client for approval. Clear, constructive feedback is vital for smooth communication between the client and the studio. Along with a verbal discussion of the changes that are required in a specific render, it needs to be backed up with a set of markups for the requested revisions preferably written. When there is no written record, the changes may not be incorporated as required. 

 

Clients should try to be as specific as possible with their feedback when requesting a design change, for example, instead of saying “change this kitchen top a bit” specify what exactly needs to be changed. Mention the dimensions that need to be reduced or increased. This gives the 3D visualization services a clear-cut picture of the scope of changes required by the client. 

 

Rushed Proof Reviews

It’s likely that clients are extremely busy and are hard-pressed for time while handling a real estate development project. The common issue that often arises in such scenarios is that clients are often in a rush to finalize renders and will barely skim through submissions before giving their approval. They’ll only realize much later that there are still a few aspects that need some tweaking. 

 

For this reason, it’s always better to allow an extra 1 or 2 days more than the intended period so that clients can thoroughly examine the submitted proofs. 

 

Review by a Committee

It’s quite common for the client to involve other members like stakeholders, colleagues, and business partners from the client’s company to offer feedback and get involved in the review process as well. 

Unfortunately, this can get really tricky as different people can have their own preferences and might differ to a certain degree from the next person. One way to handle this situation is to have one person as the point of contact from the client’s end. This person would be responsible for collecting feedback from their associates and collating a unified set of markups to avoid any confusion. 

 

This will ensure that everyone has an opportunity to add their comments and the 3D artist will not be confused by a different set of mark-ups and also help you avoid unnecessary Architectural 3D render cost

 

Read the Terms and Conditions Clearly

Clients should always be in the loop about how many rounds of revisions are included in the quoted prices. If this is unclear, it should be discussed the way in advance, before starting the project. 

 

If it’s a reputed 3D rendering company, they would include at least 3 rounds of revision if not more, in their initial quote. However, all services vary, and it’s better to be clear to avoid the confusion of paying more than what the client intended. 

 

To conclude, it’s always good to create a document with a quotation. This will help you brief your client about the submission and review process, the cost for every round of edits and feedback, and all the files that the client needs to submit before the work begins. 

 

Overview

 

At Render Visuals, we provide high-quality exterior 3D rendering services as well as interior 3D rendering services. Our services have no hidden costs and we provide unlimited iterations without exceeding the quoted costs. Learn how it works. 

Top 5 Benefits of 3D Architectural Rendering for Architects



With the real estate business booming worldwide and new players constantly emerging, the market is more competitive than ever. It begs the question of what you can do to set yourself apart from the noise. The standard answer would be to provide an improved service or better customer relations, but what does that look like in reality?

One technology that promises a higher standard of service while simplifying the visualization process for customers, is 3D architectural rendering.

Before we hark on about the benefits of 3D architectural rendering services, let us quickly go through what 3D architectural rendering actually means.

What is 3D architectural rendering?

The process of digitally constructing or recreating an area or landscape in a virtual three-dimensional model is known as a 3D architectural rendering. You can create an endless number of 3D renders with the aid of a best-in-class digital solution provider. 3D renderings are adaptable and versatile enough to handle almost any visual problem. Be it photorealistic or artistic in nature, they are capable of capturing existing landscapes and structures, as well as creating completely new ones.

Benefits of 3D Architectural Rendering

  • The Precision

Precision is key. Your clients may have an idea of what their dream project would look like after construction, but it’s your job as an architect or a builder to help them visualize it precisely. That is where 3D rendering services come in.

Many of the advantages of architectural 3D renderings derive from the superior control it provides to the resulting visual. 3D renderings also have the added benefit of it being a 3D model, allowing the human brain to quantify sizes and distances accurately.

A 3D rendering will not only show you the dimensions of the space but also determine the exact distance between different furniture, as well as the distance from furniture to the walls and floors.

  • Visualization & Updates

The human brain is wired in such a way that it is much more perceptive to an object with spacial orientation, i.e. being three-dimensional in nature. It is clear that imagining a 3D structure is far more challenging and tedious, especially when you need to provide constructive feedback to change or improve the design.

Projects in the pipeline or the planning stage are prime candidates for architectural 3D rendering services. Architects, builders, realtors, as well as marketers often use 3D renders to explore a range of choices without spending money on furniture, props, interior designers, etc.

  • The Marketing Angle

It’s not rocket science that selling an object you can see and visualize is easier than selling an idea. When your clients are able to visualize their new home or new office space, they are more likely to be invested in the project.

Not to mention that collaborating with a 3D rendering service provider allows you to avoid hiring a special photographer, designer, decorator, lighting specialist, etc. for expensive photography. 3D architectural visualization provides you with all the digital and visual media you need to market your services effectively.

  • Visualize Problems

Architecture is a precise science. Your measurements with respect to mass, force, distances, etc. need to be exact for the construction to not have structural issues. But sometimes, even if your calculations on paper seem accurate, there may be variables that arise later and mess up the calculations.

With architectural 3D rendering services, these unforeseen conditions can be simulated and visualized beforehand, hence avoiding any structural mishaps, and potentially saving a fortune in time and money.

  • Clear Communication

Again, people have trouble understanding something they cannot visualize or imagine. And that can lead to miscommunication with stakeholders, owners, contractors, laborers, or anyone else involved, leading to a less-than-desirable outcome.

That’s where 3D rendering services come in. With precise models and visualizations, overcome the communication challenge and ensure everyone from ground laborers to the highest stakeholder is on the same page, working towards the same goal.

Also, check out: Essential Tips for Choosing the Right 3D Rendering Company

Architectural 3D rendering has gained immense traction over the past decade, and it’s not hard to see why. The value of its use cases far outweighs any potential costs of setting it up, from visualizing and avoiding errors to precision marketing, making it a highly lucrative solution for architects and interior designers.

At RenderVisuals, we deliver a wide range of 3D rendering services including architecture, to help bring your clients’ dream projects to life. Connect with us on www.rendervisuals.com.au or contact us at +61 -406822061/ 488805395 to know more!

Top 5 Benefits of 3D Architectural Rendering for Architects

With the real estate business booming worldwide and new players constantly emerging, the market is more competitive than ever. It begs the question of what you can do to set yourself apart from the noise. The standard answer would be to provide an improved service or better customer relations, but what does that look like in reality?

One technology that promises a higher standard of service while simplifying the visualization process for customers, is 3D architectural rendering.

Before we hark on the benefits of 3D architectural rendering services, let us quickly go through what 3D architectural rendering actually means.

 

What is 3D architectural rendering?

The process of digitally constructing or recreating an area or landscape in a virtual three-dimensional model is known as a 3D architectural rendering. You can create an endless number of 3D renders with the aid of a best-in-class digital solution provider. 3D renderings are adaptable and versatile enough to handle almost any visual problem. Be it photorealistic or artistic in nature, they are capable of capturing existing landscapes and structures, as well as creating completely new ones.

 

Benefits of 3D Architectural Rendering

 

The Precision

Precision is key. Your clients may have an idea of what their dream project would look like after construction, but it’s your job as an architect or a builder to help them visualize it precisely. That is where 3D rendering services come in.

Many of the advantages of architectural 3D renderings derive from the superior control it provides to the resulting visual. 3D renderings also have the added benefit of it being a 3D model, allowing the human brain to quantify sizes and distances accurately.

A 3D rendering will not only show you the dimensions of the space but also determine the exact distance between different furniture, as well as the distance from furniture to the walls and floors.

Visualization & Updates

The human brain is wired in such a way that it is much more perceptive to an object with spacial orientation, i.e. being three-dimensional in nature. It is clear that imagining a 3D structure is far more challenging and tedious, especially when you need to provide constructive feedback to change or improve the design.

Projects in the pipeline or the planning stage are prime candidates for architectural 3D rendering services. Architects, builders, realtors, as well as marketers often use 3D renders to explore a range of choices without spending money on furniture, props, interior designers, etc.

The Marketing Angle

It’s not rocket science that selling an object you can see and visualize is easier than selling an idea. When your clients are able to visualize their new home or new office space, they are more likely to be invested in the project.

Not to mention that collaborating with a 3D rendering service provider allows you to avoid hiring a special photographer, designer, decorator, lighting specialist, etc. for expensive photography. 3D architectural visualization provides you with all the digital and visual media you need to market your services effectively.

Visualize Problems

Architecture is a precise science. Your measurements with respect to mass, force, distances, etc. need to be exact for the construction to not have structural issues. But sometimes, even if your calculations on paper seem accurate, there may be variables that arise later and mess up the calculations.

With architectural 3D rendering services, these unforeseen conditions can be simulated and visualized beforehand, hence avoiding any structural mishaps, and potentially saving a fortune in time and money.

 

Clear Communication

Again, people have trouble understanding something they cannot visualize or imagine. And that can lead to miscommunication with stakeholders, owners, contractors, laborers, or anyone else involved, leading to a less-than-desirable outcome.

That’s where 3D rendering services come in. With precise models and visualizations, overcome the communication challenge and ensure everyone from ground laborers to the highest stakeholder is on the same page, working towards the same goal.

Architectural 3D rendering has gained immense traction over the past decade, and it’s not hard to see why. The value of its use cases far outweighs any potential costs of setting it up, from visualizing and avoiding errors to precision marketing, making it a highly lucrative solution for architects and interior designers.

At Render Visuals, we deliver a wide range of 3D rendering services including architecture, to help bring your clients’ dream projects to life. Connect with us on www.rendervisuals.com.au or contact us at +61 -406822061/ 488805395 to know more!